10 PR Tips to Live By in 2017

10 PR Tips to Live By in 2017

The world of PR is constantly evolving. It’s no longer an industry of gate-keepers and limited channels. There are endless platforms and tools you can use to connect with the media. However, the need for a good PR strategy for any business, big or small, is still  fundamental.

 

Earlier this year I ran a tip series on Instagram called #PResolutions touching on on my top 10 tactics for implementing a success PR campaign for your small business. I’ve compiled the Instagram tips into one handy blog post below. Enjoy!

1 What’s Your Story?

 

2. Define Your Key Messages

 

3. Have a Digital Press Kit

 

4. Research the Media Landscape

 

5. Draft a Pitch Template

 

6. Follow Up on Everything

 

7. Know Your Lead Times

 

8. Create An Editorial Calendar

 

9. Know Your Platforms

 

10. A Little Appreciation Goes A Long Way

#PResolutions Always say THANK YOU to media! A little appreciation goes a long way. #DayTen #NewYearNewPR

A post shared by Jem Bahaijoub (@jembahaijoub) on

 

Do you know any great PR tips that I didn’t include? Comment them below!

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