09 Feb 10 PR Tips to Live By in 2017
The world of PR is constantly evolving. It’s no longer an industry of gate-keepers and limited channels. There are endless platforms and tools you can use to connect with the media. However, the need for a good PR strategy for any business, big or small, is still fundamental.
Earlier this year I ran a tip series on Instagram called #PResolutions touching on on my top 10 tactics for implementing a success PR campaign for your small business. I’ve compiled the Instagram tips into one handy blog post below. Enjoy!
1 What’s Your Story?
2. Define Your Key Messages
3. Have a Digital Press Kit
4. Research the Media Landscape
5. Draft a Pitch Template
6. Follow Up on Everything
7. Know Your Lead Times
8. Create An Editorial Calendar
9. Know Your Platforms
10. A Little Appreciation Goes A Long Way
Do you know any great PR tips that I didn’t include? Comment them below!